Running the Numbers, by Chris Jordan

Running the numbers, from a distance and ever closer.

Artist: Chris Jordan

Title: Running the Numbers

Year created: 2006 – ongoing

Location: Seattle, USA

Materials: large scale prints, prints assembled from thousands of smaller images.

What is the piece’s impact? The artist has rendered the statistics associated with consumption more “real,” by providing and intriguing physical representation of very large numbers. This exhibition has traveled widely.

How does this project relate to this change as art? The artist hopes that images representing statistics that are frequently cited “might have a different effect than the raw numbers alone.” Moreover Jordan wants to “raise some questions about the roles and responsibilities we each play as individuals in a collective that is increasingly enormous, incomprehensible, and overwhelming.” The themes touch on consumerism, debt, and the superficial.The works have been put into creative commons and can be used by all so long as it is for non-commercial purposed, is not altered and credits the artist. The pieces can very much have a life of their own without the intervention of the artist.

What makes this an artistic project? Chris Jordan is an accomplished photographic artist. It’s about visualizing information in an artistic fashion to make it resonate in a new way.

Notes: For more information visit:

Other works by the same artist:

Below is a TED talk by the artist on this very project:

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